Stats from BeyondTheUltimate.org
Posted onSuper Stats from Super Bowl Ad
On Friday, February 2, Campus Crusade placed a full-page, color advertisement in the USA Today Weekend edition. We blogged about it last week.
The ad featured both head coaches and points readers to a special Web site, www.BeyondTheUltimate.org.
Here’s a quick look at what has happened so far:
Stats (as of 06.Feb)
- Total site visits – 176,249
- Visitors who indicated that they received Christ – 934
- Visitors who moved on to a followup site – 510
- Visitors who went to a special e-mail page where they could request more information – 958
How People Found the Site
- 122,333 – typed “BeyondTheUltimate.org” into their computer
- 7,536 – typed in a search phrase on Google and clicked on our ads
- 4,210 – typed in a search phrase on Google, Yahoo, etc. and clicked the link, shown in the search
- 17,876 – were visiting other Web sites and clicked on a link to www.beyondtheultimate.org
Full Page Super Bowl Ad
Posted onIf you happen to see a copy of this weekend’s edition of USA Today, look for this full-page advertisement that was published by Athletes In Action – the sports ministry of Campus Crusade for Christ:
The ad features both head coaches and points readers to a special Web site, www.BeyondTheUltimate.org. The Web site features articles and streaming video from players and coaches who share their stories and talk about their faith in Jesus Christ. Additional articles and a clear presentation of the gospel create multiple opportunities for site visitors to learn how they can begin a relationship with God and receive God’s love and forgiveness.